WEBSep 12, 2024 · Apple Watch Series 10, the black titanium Apple Watch Ultra 2, AirPods 4, AirPods 4 with Active Noise Cancellation, and AirPods Max in midnight, starlight, blue, orange, and purple are available to pre-order today on the Apple Store online and in the Apple Store app. Along with the iPhone 16 lineup, these new products will be available in stores beginning Friday, September 20.