TVNewsCheck on MSN8d
FreeWheel Selects Samba TV As ACR Partner To Help Advertisers Target Audiences In Real-Time Across Linear, Streaming & On Demand Content
FreeWheel, a global technology platform for the television advertising industry, and Samba TV, a provider of TV technology for audience data and omniscreen measurement, today announced the integration ...
nexttv on MSN8d
FreeWheel Integrates Samba TV’s ACR Data for Campaign Targeting
FreeWheel, Comcast’s ad-tech company, said it would be integrating Samba TV automatic content recognition viewer data into ...
World Screen1mon
Samba TV Report Highlights Streaming Strengths & Linear Challenges
Analyzing some 45 billion hours of linear and streaming television consumption, Samba TV highlighted the role that advanced AI measurement tools—including logo recognition, tailored release ...
Kamala Harris Outpacing Donald Trump 28% In TV Ad Reach Ahead Of First Presidential Debate — Report
Ahead of the first presidential debate, Kamala Harris is seeing better success with TV ad reach than Donald Trump ...
RBR8d
FreeWheel Selects Samba TV as An ‘ACR’ Partner
Comcast's TV ad industry tech platform FreeWheel has moved forward with the integration of Samba TV's standard and custom audience segments into the FreeWheel Audience Manager platform. The product ...
TMCnet7d
Samba TV's Political Advertising Report Unveils Deep Swing State Divide Among Presidential Candidate Campaigns
Samba TV’s pivotal Election 2024: Guide to Political Advertising Report offers an in-depth analysis of the ad reach of both presidential candidates and debate viewership. It also includes a deep dive ...
The Valdosta Daily Times9d
FreeWheel Selects Samba TV as Premier ACR Partner to Help Advertisers Target Audiences in Real-Time Across Linear, Streaming, and On Demand Content
FreeWheel, a global technology platform for the television advertising industry, and Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, today announced the ...
Yahoo Finance7d
Samba TV's Political Advertising Report Unveils Deep Swing State Divide Among Presidential Candidate Campaigns
SAN FRANCISCO, Sept. 12, 2024 (GLOBE NEWSWIRE) -- Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, today released its Election 2024: Guide to Political ...
Joplin Globe9d
FreeWheel Selects Samba TV as Premier ACR Partner to Help Advertisers Target Audiences in Real-Time Across Linear, Streaming, and On Demand Content
FreeWheel, a global technology platform for the television advertising industry, and Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, today announced ...
Yahoo Finance9d
FreeWheel Selects Samba TV as Premier ACR Partner to Help Advertisers Target Audiences in Real-Time Across Linear, Streaming, and On Demand Content
As one of FreeWheel’s TV data partners, Samba TV will integrate its audience segments based on first-party TV data from 38M U.S. TV devices into FreeWheel’s Audience Manager to improve ...
Stockhouse8d
FreeWheel Selects Samba TV as Premier ACR Partner to Help Advertisers Target Audiences in Real-Time Across Linear, Streaming, and On Demand Content
CloseCurlyDoubleQuote; FreeWheel clients are now able to activate audiences that use Samba TV data from 38M U.S. TVs, including more than 1,000 prebuilt Samba TV audience segments. FreeWheel clients ...