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Despite initial pushback from DMOs on adopting generative AI, leaders in the sector say it's imperative to move forward.

Google announced Thursday that it has released a new native Gemini app for iOS that will give iPhone users free, direct ...

Insights The biggest brands in the world are also some of the most recognizable.  Brands on this list cover everything from ...

Google is testing Google Pay branding within the Google Wallet app again, indicating it may not be done yet with its ...

The Google Pixel Weather app is available on the Pixel 6, Pixel 7, Pixel 8, and Pixel 9 apps—here's how you can use it.

Insights into today’s SEO landscape, from the value of brand authority to the SERPs' evolution and why AI-powered search ...

The U.S. Consumer Financial Protection Bureau (CFPB) has taken steps to put Alphabet's Google under formal federal ...

Alphabet's Q3 results show strong revenue and operating income growth, but declining free cash flow. Read why I think GOOG ...

Learn how to build your own brand from scratch and create a compelling and memorable brand identity that resonates with your target audience.

In a world where consumers are more open to switching brands, creator-first marketing can help build lasting brand equity.

The ad industry is all in on generative AI, a buzzword that makes data clean rooms or blockchain look quaint. But for the ...