Apple Inc. is facing an unprecedented challenge: persuading customers to buy its latest iPhones without their biggest new ...

Apple continues its tradition of decking out the Fifth Avenue store ahead of product launches, this time with glowing rainbow ...

The free update enabling the first set of features in Apple’s suite of artificial intelligence became available Thursday.

Apple has just released public betas of iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, and they include upcoming Apple ...

Wondering if iOS 18's iPhone RCS messaging feature is compatible with your carrier? Follow these simple steps to check its ...

Apple is accelerating the rollout of a software update that will implant intelligence into its virtual assistant Siri and ...

Starting Thursday, those who are enrolled in Apple’s public beta program will be able to experience the generative AI-fueled ...

All the iPhone 16 models, with starting prices ranging from $800 to $1,200, are equipped to handle the new technology, which ...

OS 18 introduces a variety of ways to customize your iPhone to your liking. That includes huge changes to the Home Screen, a ...

Apple has had a big September, but there’s a lot more coming in October. Here are the product launches coming next month.

Apple has released the first public beta of iOS 18.1, making Apple Intelligence available to non-developers for the first ...

Apple recently released iOS 18 to the general public, but if you're part of the public beta program, you can get ahead and ...